Lavender Beach

Located in the city of Itoigawa, Japan, Lavender Beach is a stunning beach that stretches over a mile in length with soft white sand.

Lavender Beach has a few amenities, including bathroom access, but visitors should plan their trip accordingly as there are no lifeguards on duty and dogs are not allowed on the beach.

The clear turquoise waters are perfect for swimming, snorkeling, and kayaking, while the beach also offers facilities for beach volleyball and other sports..

There is a parking lot available at Lavender Beach, and it is free of charge for visitors. It's important to note that during peak season, the parking lot can fill up quickly, so it's best to arrive early to secure a spot.

One fun fact about Lavender Beach is that it is named after the numerous lavender fields that surround the area. During the summer months, visitors can witness the stunning lavender blooms and even take part in lavender picking.

Besides the beach, there are several attractions in the area, including the Itoigawa Geopark, a UNESCO Global Geopark that showcases the geological history of the region. There are also several hiking trails that offer breathtaking views of the Sea of Japan.

There are several restaurants located near Lavender Beach, including Maimon Sushi, which is famous for its fresh seafood and sushi. Another great option is Totoya Itoigawa, a Japanese restaurant that serves local cuisine.

For those looking for nearby accommodations, Hotel Ohashi Yakata is a popular choice, offering comfortable rooms and stunning ocean views. Another option is the Itoigawa Seaside Hotel, which is located just a short distance from Lavender Beach and offers various amenities, including an on-site restaurant and hot spring baths.