Located on the eastern part of the Kassandra Peninsula, Nea Potidea Beach is a two-kilometer-long and wide beige sand beach that is considered the longest and most popular beach in the Halkidiki region. The beach is positioned right at the entrance of the peninsula along the shores of the Toronean Gulf and has a beautiful backdrop of many oceanfront buildings, including restaurants, tavernas, bars, hotels, and souvenir shops, which together provide incredible views of the Aegean Sea. The beach has been awarded the Blue Flag certification due to its cleanliness and water quality standards.