El Rodadero, located on the northern end of Santa Marta on the Caribbean coast of Colombia, is one of the region’s premier beach destinations. Known for its wide golden shores, calm waters, and lively atmosphere, El Rodadero attracts both local and international visitors seeking sun, surf, and vibrant nightlife. The beach is framed by a bustling boardwalk lined with restaurants, bars, and shops, and offers a friendly, family-friendly vibe during the day that transitions into a more festive scene as the sun sets.
As one of Santa Marta’s most accessible beaches, El Rodadero is surrounded by a range of accommodations and amenities, making it a convenient choice for travelers. The gentle slope of the beach and protected waters make it ideal for swimming and water sports, while the palm-lined promenades invite leisurely strolls and people-watching. The area is also a gateway to nearby natural attractions, combining the convenience of urban pleasures with the natural beauty of Colombia’s Caribbean coast.